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Conception

The project consists of a series about the famous and significant people — Burroughs, Auden, Pound, Nureyev and Pope John Paul II.

Choice — an arbitrary and highly personal.
Each of them has had an enormous impact on the culture and life...
Each of them struggled with narrow standards, exploding conventional opinion.
Each of them was an anti-hero in life.

But I am rather interested in their tough, full of drama, but also the success of fate. It took a certain number of years. Images and achievement of these anti-heroes are absorbed by advertising, are converted into fast-food and becomes patterned on souvenir plates or pretty picture on store bags. Brand of anti-heroes of the covered brand stores.

Advertising industry is so highly developed now that it is approaching and takes over art. The boundary between art and advertising — are blurred.

With sadness and irony I note this in my project.